"If companies can understand that and use that information to create better advertising, that's a good thing."
"It's something we've just got to get done so we can get back to concentrating on the business of creating advertising."
Many years ago, I created advertising for a large electronics manufacturer.
Here's a new way to create classified advertising on the Internet.
If we create distinctive and effective advertising, then that's how we'll succeed as a company.
A commercial director is a someone who specializes in creating visual advertising.
"We're hoping to create advertising that really gets people involved with the products."
The agency has been creating superior advertising for years, analysts say.
How, then, do agency executives create advertising in a language they don't speak to run in a country not their own?
For this reason those who create advertising must be sensitized.