The deal would create Britain's largest independent broadcasting group, but both companies say the viewer shouldn't notice any difference.

"In the near term, our hope is that viewers will not notice," he said.

During his acceptance speech, viewers couldn't help but notice Freeman's black glove.

Some viewers did notice an improvement in their signal.

Additionally, a careful viewer will notice the unusual use of perspective, color, and light in the painting.

But some viewers might also notice that this year's music awards are old-fashioned in a different way.

However, his presence in the immediate foreground is what the viewers notice first.

Few viewers of the painting would notice the bust without it being pointed out.

These are things the viewer may not even notice, but you hope there's a subliminal connection.

"One of the few ways to get viewers to notice your name is to give them 30 seconds of entertainment."