Chevrolet has introduced some new, relatively low-volume products like the sleek Camaro, the Blazer sport utility vehicle and the Geo Prizm sedan that are selling as fast as the factories can make them.
But back then, Goodrich's management viewed specialties simply as low-volume products that required large investments in sales training and research.
"The majority of our products will have it as standard by 2008, and all but our very low-volume products by 2010."
Agricultural exports consist of low-volume high-value products like vanilla, lychees and essential oils.
The assembly plant, on Mack Avenue, now makes the Dodge Viper sports car, a low-volume product assembled by only 130 workers.
It is difficult for any one company to justify the investment needed for a low-volume product.
Apple had considered the problem, and AppleTalk included the possibility for a low-cost LocalTalk-to-Ethernet bridge, but they felt it would be a low-volume product and left it to 3rd parties.
This was a sensible way to spread costs over two fairly low-volume products.
Aluminium RBBs tend to be bespoke (custom-made to specification) or low-volume products whilst the tooling cost of rotomolded polyethylene boats tends to require these to be higher volume products.
Advertising is too expensive, Mr. Kellough said, for their "low-volume product."