Imax tickets cost about the same as those at a first-run theater.

The Coliseum continued as a first-run theater into the late 1970s, and continued to show films until 1990.

It was a sensation, and went on to repeat its success at first-run theaters around the country.

Superman was a "tremendous financial success" and played in "first-run theatres that had never before booked a serial."

By 1928, he owned twenty movie theaters, including four of the largest first-run theaters in Detroit.

In 2005, the theater was purchased and again became a first-run theater.

Before 1948, studios owned 70 percent of first-run urban theaters, which meant that they were in charge of production, distribution, and exhibition.

Weeks after the film vanished from first-run theaters, the soundtrack remains one of amazon.com's best-selling pop CD's.

The city's survey of 87 first-run theaters was conducted from May 3 to May 12.

It makes no difference that the repertory house may often outgross the conventional first-run theater.