Instead of a flashy launch event or a press conference, corporations have started to use internal and external corporate blogs.
Instead, corporate and personal blogs are much more focused on telling a story, a story that has a beginning and a middle, not just a current end.
The corporate blog also goes live in September.
Although there are many different types of corporate blogs, most can be categorized as either external or internal.
In some corporate blogs, all posts go through a review before they are posted.
Some corporate blogs, but not all, allow comments to be made to the posts.
External corporate blogs, by their very nature, are biased, though they can also offer a more honest and direct view than traditional communication channels.
Certain corporate blogs have a very high number of subscribers.
Rubel's attack was on the official character blog for Captain Morgan, a corporate blog.
Officenet Argentina started one of the first corporate blogs in the country, in 2006.