The new corporate attitudes also reflect an increasing mobility in Japan's work force.

And he said corporate attitudes in too many cases are still driven by stereotypes and fear.

Consumer concerns are gradually spreading beyond the environment to other issues, including corporate attitudes to women's advancement, equal opportunities, animal testing and the third world.

Still, it is clear that a change in corporate attitude is needed, especially when it comes to today's hot topic, innovation.

This practice, common in America and spreading to Europe, has had a more dramatic effect on corporate attitudes to waste management than almost anything else.

A similar change may be developing in corporate attitudes about human rights.

"We feel that physical fitness, nonsmoking and healthy foods all fit in our corporate attitude."

An adjustment in corporate attitudes may be necessary.

It was a corporate attitude that often bordered on arrogance.

We believe the company's management and employees demonstrate a responsible corporate attitude toward the environment.