The agency sent clients this week an updated report about consumer response to the fighting in Iraq.
Due to cross-readership, consumer response is not limited by demographics.
Judging from the initial consumer response, its critics said the campaign was nowhere near as effective.
Indeed, consumer response to pay-per-view Internet movie services has been tepid.
A survey uses a list of set questions to generate and capture consumer responses.
The new system was offered on certain models last year, with positive consumer response.
Still, other measures of consumer response did not change nearly so dramatically.
The album, however, still did not get a very positive consumer response.
But as Tuesday's earnings showed, consumer response has so far been disappointing at best, the analysts continued.
This is sometimes called the "pre-marketing phase" because it actually measures consumer response to the drug.