The book has popularized this portfolio strategy for individual investors whose goal to safeguard their investments during changing economic conditions.

The book popularized the breaststroke (see History of swimming).

The book altered Americans' basic concept of progress and popularized the idea of sustainable growth.

Co-written by some of his students, the book popularized the subject to the interested layman.

The book has popularized a lot of mathematical notation.

The book was a huge success and popularized many ideas in ufology that are still widely believed today.

The book (Benjamin Franklin became one of its readers) popularized this technique.

The book popularized the work of population genetics to other biologists, and influenced their appreciation for the genetic basis of evolution.

Together, the books popularized the concept of "power dressing."

The book popularized the phrase, "This is the job of the cross-eyed British," which is often used here with a smile, and a wink.