She has her own fashion line, Baby Phat, and now - ta-dah!

Kimora Lee Simmons has decided to shed her Baby Phat.

"But that's where the real growth will come - in a few years, Baby Phat is waiting to explode into a billion-dollar company."

Baby Phat was introduced in 1999.

Backstage at the Baby Phat show yesterday, the scene was typically chaotic, noisy, fogged with hair spray and cigarette smoke.

Baby Phat is an urban fashion line of clothing and other items for women and girls.

Baby Phat uses a sleek cat as the brand logo.

Baby Phat began in 1998.

But he said that Baby Phat is also meant to appeal to all ages, races and jewelry box sizes.

"Baby Phat is like the Prada of New York."