sales description

I also insisted that the sales description should be used at each stage of production and marketing.

Traders who wish to supplement the sales descriptions laid down in this proposal with other, optional information, such as the feed used, will, of course, be able to do so.

The Commission proposal is to lay down precise sales descriptions according to age at the time of slaughter, a criterion that is significant enough and easier to monitor than the feeding regime.

The terms 'veal', 'veal meat', or any other sales description defined in the proposal may no longer be used in the labelling of meat obtained from animals aged more than 12 months.

For the first category, the sales description will continue to use the term 'veal'. For the second, a different term will be used:'jeune bovin' in French, 'vitellone' in Italian, etc.

Laying down precise sales descriptions according to age at slaughter - an easier criterion to monitor than type of feed - to be used by all Member States will make it easier for consumers to understand and will prevent any possible unfair competition.

Studies show that the term 'veal' is a sales description that adds value and some traders make use of it to benefit from substantially higher market prices, when in fact they are marketing meat from young bovine animals with very different organoleptic qualities.

Though they had a Junkers sales description as the T 29, suggesting a training role and a hope of sales, they seem to have been built primarily to flight test the double wing which was successfully used on later Junkers aircraft such as the G 28, the Ju 52/3m and the Ju 87.