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He said the company had strong results in many key product categories.
"If you go down our product categories, we are pretty competitive."
There are a lot of options in these product categories on the market today.
At the time it was a new product category that they had nothing to compare to.
In the home, he says, product categories are becoming meaningless.
And in smaller product categories, there were also strong gains.
"None of our major product categories are in decline," he said.
The family has been made into a product category.
Perhaps your objective is to create two new product categories each quarter for the first three years.
You don't want to be conservative and have someone else get into all these product categories first.
You are also limited to the product categories that the organization has chosen to cover.
In this case, we were focusing on the issues of image, quality and specific product categories.
Not everyone is happy about this product category, however.
On the contrary, in building a new product category they are accepting high levels of risk.
Lathes were the main product category in the early days of company.
China has also commented that the number of product categories is not expanded to more than 13.
But the digital revolution is now occurring in other product categories.
It was registered in most product categories and with a wide array of countries.
Apple achieved these results while losing market share in certain product categories.
Do price points already exist for the product category?
"We're probably on firmer ground than a lot of product categories.
What began as a way to cut down on the energy drain from computers now covers more than 50 product categories.
But he said the product categories included consumer electronics, clothing and food.
Last September the company announced that it would eliminate or scale back 15 product categories.
"It was not part of any existing product category."