"Starting right about now, there essentially will be no more plain vanilla cards."

So far, at least, Elop is pretty much plain vanilla.

A decision to indulge in good plain vanilla ice cream can always be made later.

"It has great light, but otherwise it's just plain vanilla," she says.

But today, the plain vanilla deal is an exception.

Yet plain vanilla was the flavor of the month.

In those days, you started with a plain vanilla vehicle and you added on.

The mortgages now come in dozens of flavors, as it were, rather than plain vanilla.

A plain vanilla binding that does not merit a second glance.

A plain vanilla type of guy who is constantly annoyed by Norm.

Why not develop plain vanilla planes that are cheap enough to build in efficient numbers?

Budget: Two hotels are generic plain vanilla, though fairly new and clean.

So is plain vanilla the favorite color for the bathrooms of Middle America?

The plain vanilla machines now available in many labs run at 600 megahertz.

He talked me out of getting plain vanilla.

"Congress meant to protect more than just the most primitive kind of 'plain vanilla' Web hosting services," they wrote.

The Giants play a zone, which for all the talk about plain vanilla, is a complex piece of clockwork.

So much innovation is going on that a plain vanilla clone may not be able to generate any profits.

But the type of trading being done is mainly plain vanilla and the dealer doesn't make much money on that."

These contracts, called "plain vanilla" derivatives, trade on a financial exchange that is regulated.

Dunne says he believes it will be a plain vanilla knockoff of some other country's economy car.

The most common type is the straight (or plain vanilla or bullet) bond.

If you're renovating with eventual resale in mind, think plain vanilla.

Vanilla is no longer plain vanilla, but a hot marketing concept for a variety of companies.

Chocolate crackle, honey coffee, even plain vanilla - all had merit.