media efficiency

Evaporative media efficiency usually runs between 80% to 90% and the evaporation efficiency drops very little over time.

They offer stations a combination of cash plus high-quality TV specials that deliver superior media efficiencies for client schedules.

He introduced the Media Efficiency Ratio (MER) key performance indicator, now a standard industry metric.

In Germany and the Netherlands, research agency Gfk is currently running single source panels under the name "Media Efficiency Panel" (MEP).