marketing value

"We just feel that the name is known and has some marketing value," he said.

The top players can make a living playing the games on the marketing value they gain as a result.

He also took advantage of the marketing value in a knife.

He added that because the group's seal had marketing value it simply was not given away.

The term does retain a marketing value, and is thus also used by many businesses in the area.

How could we have been so blind as to not see the marketing value in computer status messages?

That has a certain marketing value in itself - to be a pioneer."

It is about American corporations marketing values of family and community, along with their products, on shelves around the world.

Then there's the title song, an old hit that has no overriding relevance here, except for its marketing value.

"But we pay a lot for our sponsorship and this exercise is to see how far we can push the marketing value."

"There was really no proof that it had marketing value," said David Messing, director of public relations.

However, the "Pininfarina" logo remained on the car because of its marketing value.

A book he did write under his own name had marketing value precisely because it carried his name.

Yet beyond the obvious marketing value, the Leipzig assembly plant is a sophisticated attempt at social engineering.

Seto attached himself to the project because the film was very popular and, therefore, had "a certain level of marketing value".

The marketing value is not lost on Harvie.

I think there is just some marketing value at labelling inexpensive and low powered laptops as netbooks.

He said digital distribution could be important for its marketing value, to combat piracy and to reposition labels as retail outlets.

Sony's survey has marketing value.

The marketing value of these channels is hard to calculate, but the networks are milking them for every glimmer of publicity.

The clash of journalistic and marketing values as newspapers try to accommodate advertisers was the focus of a publishers' convention.

Capitol also drew marketing value from Van Peebles' reputation as "the godfather of rap".

Other actions networks took to increase their profit while implementing the act was that some networks chose to select programs for their marketing value.

A former Price Waterhouse professional cited the subliminal marketing value of "price" in the name, for cost-conscious clients.

Within days, Namibia's tourism minister had claimed Brad and Angelina's gracious decision to stay in their country to be "of major marketing value for us".