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Why do Web sites allow these floating ads that cover the content so I cannot read it?
Floating ad: An ad which moves across the user's screen or floats above the content.
Something like one in four rich media ads are those horrible floating ads, essentially pop-ups 2.0.
I do this for economist.com, purely to hide an obnoxious floating ad that tries to sell me a subscription despite the fact I'm already a subscriber.
Do you have any insight on the value of a customer who responds to an intrusive call-to-action such as a floating ad, as opposed to something permission-based?
A federal judge in Los Angeles ordered Juno to stop using the floating ad technology for third-party advertisements from Jan. 15 to March 15.
Floating Ad Game With a History About that New York City building inspector who was ferried across the Hudson River on a police boat to issue a notice against the Web site Dirtpile.com for violating the municipal prohibition against floating billboards: Who knew there was such a rule?