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The events marketing position was also created about that time.
He is now the company's director of corporate advertising and events marketing.
"People use their experience to go into public relations, event marketing, as a springboard to anything you want."
After his athletics career, he has been successful in events marketing and consulting.
He is also planning more of what he calls event marketing.
Even with the added event marketing, not everyone believes car wrapping is effective in the long term.
"The tobacco companies developed a generation of things you see now, like event marketing, as a replacement."
He will continue to oversee event marketing and corporate sponsorship.
"Event marketing is giving us an opportunity to extend the breadth of the brand."
Advertisers have turned to e-mail promotions and event marketing to try to make an impact.
What event marketing does for your business: 1.
Event marketing offers your employees an opportunity to become involved in a hands-on approach to promoting the business.
These types of events provided the company with the ability to integrate event marketing and television exposure.
"One-time event marketing is difficult when it's something people haven't seen.
In September 2011 it launched an event marketing tool.
It is involved in advertising, design, public relations, direct marketing and event marketing.
And event marketing definitely brings the customers in.
Financial terms were not disclosed for the deal, but, under it, 360 Youth may also conduct event marketing and sampling programs at the theaters.
It is also a major supplier of Event Marketing Solutions.
After competitive athletics, Pascoe became involved in events marketing and consulting.
The authority maintains 11 global offices focused on promotion and event marketing to tourists about Barbados.
Mr. Hayward had been a supervisor for sports and event marketing at Burnett.
Events marketing is not new.
Unlike advertising messages that supplement programming, event marketing takes place in the context of the event itself.
What you must remember is that event marketing reaches from international communities (such as the spectators at the Olympics) to local and regional communities.