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Customer costs are likely to be reduced by about 2 1/4 percent.
Attracting a new customer costs far more than keeping an old one happy.
Prints ordered over the Web and mailed to the customer cost 99 cents for a 4-by-6-inch print.
Wooing new credit card customers costs, on average, more than $50 an account, analysts said.
It seems as if their efforts, intentional or otherwise, are aimed at maximizing customer cost and inconvenience.
One more customer costs you nothing.
Purchase costs are the part of total customer cost which is a substantial part of the consumer's purchasing decisions.
Together, these costs are referred to as the total customer cost (TCC).
Sustainability marketing should consider the total customer cost for the entire consumption process, which is equal to the sum of all costs related to a product.
Two important purposes of sustainability marketing are the reduction of the total customer cost and making customers aware of it.
One way to evaluate more sustainable consumption is to consider the total customer cost which incurs in acquisition, use and post-use phases.
Original equipment manufacturers are now starting to develop non-OEM channels for reduced customer cost.
ABC is generally used as a tool for understanding product and customer cost and profitability based on the production or performing processes.
Customer cost refers not only to the price of a product, but it also encompasses the purchase costs, use costs and the post-use costs.
Consumer groups like the Citizens Utility Board are asking the city to consider a new franchise that would require the utility to cut customer costs.
From a marketer perspective, increasing sales volume and achieving savings by cutting production costs of sustainable products may be the solutions to reduce the total customer cost.
Energy analysts caution that the cost of generating power is only a fraction of the final customer cost and say this will limit the savings from deregulation.
Farrar has been providing fully machined castings since 1950's and have developed processes that maximize their efficiency and minimize customer costs.
Unlike most dinner theaters, where ticket price may depend on location and does not vary according to the food selected, at Neil's the customer cost is determined by eating, not seating.
A good example for better understanding the concept of Customer Costs in Sustainability Marketing is the introduction of the product "Marathon" by Royal Philips Electronics.
The sustainability marketing mix instead, includes the 4C's (Customer Solution, Communication, Customer Cost, Convenience) and makes sustainability advertising a part of the sustainability communication concept.
According to Ms. Wykoff of Buckingham Research, catalog companies "won't save a significant amount of money" on overall customer costs "until the Internet gets to 20 percent of their business."
Stemberg noticed many retailers on Main Street selling ball point pens at $2 - $3 with a wholesale cost of just 30 cents and determined that the business could be profitable and reduce customer costs.
This concept has importance when discussing the relative outcome efficiency of industries such as the US Health Care System which has high customer costs, high government subsidy and yet has relatively poor health outcomes.
The standard theorems of welfare economics assume away fixed costs (increasing returns) of the sort that both milkman and newsagent incur - each additional customer costing less to supply than average cost, at least within a certain range.