advertising theme

The cars were a hit, and the advertising theme stuck for many years.

Each one of the company's products and services used its own advertising theme, not an overall company slogan.

Below is a table of some of the advertising themes:

Their advertising theme line is "The Vision of the Future."

The brand differences are usually minor; they can be merely a difference in packaging or an advertising theme.

After all, having had 18 advertising themes and 7 agencies in 20 years, a consistent sales pitch has obviously not been a high priority.

The advertising theme "Delicious and Healthful" was then used over the next two decades.

The deal is the latest element in a campaign that seeks to drive home the Philips advertising theme "sense and simplicity."

The chain, which has had 18 advertising themes and 7 ad agencies in 20 years, introduced a campaign emphasizing value, called "Get your burger's worth."

"We are doing an advertising theme that we are welcoming younger customers.

In the past, company negotiators used to call quality a "management prerogative"; today labor-management cooperation has become an advertising theme.

Oftentimes, this involves radical changes to a brand's logo, name, image, marketing strategy, and advertising themes.

THE advertising theme for a new pregnancy test kit, "So advanced.

He said that although fall foliage provides an advertising theme for inns and attractions, it is too short to have a major impact on the economy.

Derivativeness is one of the 1980's advertising themes."

Belmayne has been noted in the press and criticised by some members of the public for its striking advertising theme material.

More basically, companies make big investments in their corporate identities and products, and for that reason stock symbols will probably remain a marginal advertising theme.

In other words, you don't have go into exactly what your advertising themes will be unless you feel they are key to your business's success.

Company is joining the ranks of marketers reintroducing vintage advertising themes with a wink and a nod to contemporary consumers.

Its advertising theme: "Both will defend Britain.

Lowe has built such advertising themes as "Pardon me, would you have any Grey Poupon?"

Home banking has become a common advertising theme among banks and savings institutions, according to Bank Advertising News, a trade publication.

Testing of audience reactions and other research on advertising themes and movie concepts now enable agencies to fine-tune their creative ideas before a film opens.

The "cure for the common car" advertising theme was conceived in January, and this particular direct-mail campaign was designed in March.

The advertising theme is "same Medicare, more benefits," and the flier says the new law "preserves and strengthens" Medicare.