sight gag
visual joke

The band ruled this out, but decided to keep the visual joke intact for the album's cover.

It is a purely visual joke and never carries any weight.

During this period, his photographs were candids, and marked by visual jokes.

It happens to be a delicious combination; it's also a visual joke.

Deftly told, with visual jokes for parents who will recognize some of the paintings.

There is also a lot to see on the lively cover, with its visual jokes featuring the citrus of choice.

The audience may often not notice the visual jokes in a single viewing.

The orchestra takes part in several other visual jokes and as the sun comes up, bagpipe music is heard.

Paul's illustrations for this are full of visual jokes and witty detail.

A visual joke in the sequel shows the marquee of a theater.